Anatomy of a Business Plan: The Step-by-Step Guide to by Linda Pinson

By Linda Pinson

From envisioning the organizational structure to making the promoting plan that powers growth to development for the long run with hermetic monetary records, this advisor offers the instruments to create well-constructed enterprise plans. starting with the initial issues, this instruction manual deals confirmed, step by step recommendation for constructing and packaging the elements of a enterprise plan—cover sheet, desk of contents, government summary, description of the business, organizational and advertising plans, and monetary and assisting documents—and for preserving the plan updated. Four real-life company plans and clean types and worksheets offer readers with extra effortless instructions for the production of the plans. This up-to-date 7th variation good points new chapters on financing assets and enterprise making plans for nonprofits in addition to a pattern eating place enterprise plan.

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Additional info for Anatomy of a Business Plan: The Step-by-Step Guide to Building a Business and Securing Your Company's Future

Example text

Page 140 Market Opportunity Clearly define the opportunities in the marketplace that you are positioned to take advantage of. This information will come from your market research and SWOT analysis. Capital Requirements If your company is seeking funding, state how much capital you need. If your company is not seeking funding, delete this section from your own executive summary. Breakdown of Use of Funds Provide a breakdown of how and when your company is planning to utilize loan or investment funds.

In supporting documents, you can back up the amount requested with information, such as event attendance, historic benefits of sponsorship, and the company’s personal experience. When you have finished with the formulation of your business plan and answered the key word questions, you will be ready to write your Executive Summary. Note. To help you there are examples on the next four pages—one for a company whose business plan is for internal purposes only and one for a company that is seeking loan funds.

Have you received any negative press? Table of Contents Index 33 34 Anatomy of a Business Plan, Chapter 4, Part I: The Organizational Plan Opportunities • Are there any markets that are not being served with your product(s) and/or service(s)? • Are there any emerging niche segments within your industry? • Are there any target market and/or industry trends that are of interest to you? • Are there any changes in technology that could be beneficial to you? • Is there an emerging/developing market within your industry?

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